Abinaya Sampath
UX Designer & Researcher
Abinaya Sampath
UX Designer & Researcher
About Me
👋 Hello! I'm Abinaya Sampath, a passionate UX designer on a mission to create exceptional digital experiences that blend user needs with elegant design solutions.
🌟 What Drives Me: My journey in UX design began with a fascination for how technology can transform the way we interact with the world. I'm fueled by the idea that design can enhance lives, whether it's simplifying complex tasks or bringing joy through delightful interfaces.
🎨 Design Philosophy: I believe in the power of user-centered design. My approach starts with empathizing with users to uncover their pain points and desires. This forms the foundation for crafting intuitive, aesthetically pleasing solutions that not only meet but exceed expectations.
💡 Problem Solver: I thrive on solving design challenges. Whether it's creating wireframes, conducting usability tests, or refining prototypes, I relish the iterative process of turning ideas into user-friendly realities.
🚀 Continuous Learner: The UX field is ever-evolving, and I'm committed to staying at the forefront. I'm constantly learning from industry trends, user feedback, and collaborating with cross-functional teams to deliver cutting-edge solutions.
🌎 Diverse Experiences: Over the years, I've had the privilege of working on a wide range of projects, from mobile apps for healthcare to e-commerce platforms and beyond. This diversity has honed my adaptability and versatility as a designer.
🤝 Collaborator: Effective UX design doesn't happen in isolation. I thrive in collaborative environments, valuing the contributions of developers, product managers, and stakeholders in crafting cohesive user experiences.
🔧 Toolset: I'm proficient in a variety of design and prototyping tools, including Sketch, Figma, Adobe XD, and InVision, enabling me to bring designs to life and communicate ideas clearly.
🌐 Global Perspective: Having worked with clients and users from around the world, I understand the importance of cultural sensitivity in design. It's essential to create inclusive, accessible solutions that resonate with a global audience.
🌟 Let's Create Together: I'm excited about the possibility of working with you to shape the future of digital experiences. Whether you have a specific project in mind or want to discuss potential collaborations, feel free to reach out. Let's connect and make amazing things happen!
✉️Contact: You can reach me at mail.abinayasampath@gmail.com or connect with me on Linkedin
my work
MARS - Customer Order Portal
MARS - Customer Order Portal
MARS - Customer Order Portal
The Mars Customer Order Portal UX Redesign project aimed to enhance the user experience of Mars Inc.'s customer order management system. The goal was to streamline order processes, improve navigation, and increase user satisfaction for customers ordering Mars products.The Mars Customer Order Portal UX Redesign resulted in a more user-friendly and efficient order management system, leading to improved user satisfaction, reduced order errors, and increased productivity for Mars' customers and internal teams.
Rentacenter
MARS - Customer Order Portal
MARS - Customer Order Portal
Enhance the user experience across Rent-A-Center’s digital platforms by improving accessibility, usability, and overall customer satisfaction, while driving business goals such as increased engagement, conversions, and loyalty.
Plant Me
MARS - Customer Order Portal
Chargeback
"Plant Me" is a user experience (UX) portfolio project focused on creating an intuitive and efficient mobile app for plant management. The app allows users to easily track and care for their plants by providing features such as plant identification, watering schedules, reminders, and tips for plant care. Through a user-centered design approach, the app aims to enhance the user's gardening experience by providing a seamless and enjoyable way to nurture their plants and improve their green thumb skills.
Chargeback
ONC Redesign
Chargeback
The Chargeback Redesign Portal is a comprehensive overhaul of the existing chargeback management system. It focuses on enhancing user experience, streamlining workflows, and improving efficiency for merchants handling chargeback disputes. Through intuitive navigation, personalized dashboards, and actionable insights, the redesigned portal empowers users to manage disputes effectively, track progress, and make informed decisions, ultimately leading to a more seamless and productive dispute resolution process.
ONC Redesign
ONC Redesign
ONC Redesign
"Our National Conversation" is a UX case study showcasing the redesign of a platform aimed at fostering meaningful discussions and engagement on national issues. The project focused on improving user experience by implementing intuitive navigation, interactive features, and accessible content presentation. Through user-centered design principles and usability testing, the redesigned page enhances user engagement, encourages constructive dialogue, and promotes informed participation in important national conversations.
Humana
ONC Redesign
ONC Redesign
Humana ID Card Management - Redesign portal aimed to reduce the time taken to generate ID cards and improve efficiency.The Humana ID Card Management Portal Redesign resulted in a more user-friendly and accessible platform, leading to improved member satisfaction, reduced support inquiries, and increased efficiency for Humana's administrators managing ID card issuance processes.
User Journeys
User Journeys
User Journeys
A user journey is a narrative that describes the steps a user takes to accomplish a specific task or goal while interacting with a product or service. It typically includes the user's motivations, actions, thoughts, and emotions at each stage of the journey.